Duration
The initial product is optimized for a 30-second completed-view experience.
Creative specifications
Short, clear and reviewable.
Launch delivery supports reviewed HTTPS MP4 or WebM video creatives with an explicit advertiser identity and optional sponsored click-through.
Built as infrastructure.
Explained clearly.
Every capability below reflects the direct network’s controlled launch model or an explicitly identified integration boundary.
Formats
MP4 and WebM are accepted in the direct network model. Autoplay with sound is never forced.
Disclosure
Advertiser name, sponsored status, remaining time and destination choice remain visible.